Friday, June 27, 2003

Research and Markets: Functional Foods Market Continues to Experience Substantial Growth

Research and Markets: Functional Foods Market Continues to Experience Substantial Growth

Research and Markets (http://www. researchandmarkets. com/reports/c19564) has announced the addition of Nutraceuticals Market Assessment 2005 to their offering.

Dublin (PRWEB) June 23, 2005

Research and Markets (http://www. researchandmarkets. com/reports/c19564 (http://www. researchandmarkets. com/reports/c19564)) has announced the addition of Nutraceuticals Market Assessment 2005 to their offering.

The nutraceuticals market is generally defined as encompassing functional foods and vitamins, minerals and supplements. Functional foods are described as those foods (and some drinks) containing health benefits beyond their usual nutritional value. Growth in the whole nutraceuticals sector is supported by continuing interest in keeping healthy, particularly among the over-40s, and retaining the ability to enjoy a long and healthy lifestyle.

There continues to be substantial growth in the functional foods market, put at 24.1% in value terms in 2004/2005 (12 months ending February) over the same period in 2003/2004. This was principally due to the very strong sales growth in probiotic yoghurt and yoghurt drinks, which represent a major and increasing proportion of the market. Over the period from 2000/2001 and 2004/2005, cereals bars, yoghurt drinks, soya milk and yoghurts experienced the strongest growth.

2003 and 2004 saw increases in the vitamins, minerals and supplements market, after a previous sales decline in 2001 and then a static situation in 2002. The major sectors include multivitamin/multimineral products, pioneered by Wyeth's Centrum and followed by competing products from Seven Seas and Roche/DSM. The large, established fish oils market has staged a recovery to just above the sales level seen at the start of the decade, while the value of the glucosamine sector is rising rapidly.

Functional foods manufacturers tend to be limited to the major international food and drink producers that can afford the high costs of research and development (R&D) and promotion — such as Danone, Kellogg's, Unilever Bestfoods and Nestlé. However, the number of companies involved in this sector is increasing, as its high growth rate continues. Within vitamins, minerals and supplements, earlier adverse publicity regarding the value of taking such products has resulted in several recent changes in manufacturers. The most important involve DSM's purchase of Roche's vitamins business. In addition, there have been management takeovers at Wassen and Efamol, and a break-up of Peter Black's healthcare business.

The vitamins, minerals and supplements market is becoming increasingly dominated by retailers' own labels, with mixed retailers, drugstores, health-food shops and grocery multiples gaining market share with their own brands, at the expense of brands sold through these outlets and all sales through multiple chemists.

Advertising expenditure on functional foods grew by 84% in 2004 compared with 2003, while that for vitamins, minerals and supplements rose by 12.7%. In spite of this, this report predicts somewhat slower sales growth in the functional foods sector over the period from 2005 to 2009, compared with 2000/2001 to 2004/2005. However, the vitamins, minerals and supplements sector is expected to experience stronger growth.

For more information visit http://www. researchandmarkets. com/reports/c19564 (http://www. researchandmarkets. com/reports/c19564)

Laura Wood

Senior Manager

Research and Markets

Press@researchandmarkets. com

Fax: +353 1 4100 980

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Wednesday, June 25, 2003

InsureLog. com Launches, Offers Comprehensive Knowledge on All Types of Insurance

InsureLog. com Launches, Offers Comprehensive Knowledge on All Types of Insurance

Itsol Inc. unveiled InsureLog. com, a comprehensive knowledge base on all types of insurance and annuity.

(PRWEB) September 19, 2007 -–

Itsol Inc. unveiled InsureLog. com, a comprehensive knowledge base on all types of insurance and annuity. InsureLog. com provides both insurance consumers and insurance agents with information on all types of insurance and annuity.

New types of financial products like mortgage protection life insurance and life insurance settlement have become very popular in the last few years. Information on these products is hard to find on the internet. InsureLog. com responds to the demand of insurance consumers and insurance agents to learn more about new types of insurance products by writing easy to understand informational articles about these products.

InsureLog. com has professional copywriters who add new articles about insurance and annuity every day. With more useful information on insurance available on the Internet, insurance consumers get the upper hand when shopping for insurance. InsureLog. com provides insurance consumers with explanations of each type of insurance product and annuity as well as savings tips.

Insurance agents can use InsureLog. com to learn about different types of insurance products. Independent insurance agents benefit from InsureLog. com a great deal, because they don’t have access to expensive training that captive agents get. Unlike insurance product manuals that describe insurance products using complex technical jargon, InsureLog. com uses easy to understand language that agents can use when explaining the product to consumers.

Currently InsureLog. com offers information on: auto insurance, home insurance, health insurance, life insurance, business insurance, long term care insurance (http://www. insurelog. com/ltc-insurance. htm), disability insurance, annuity (http://www. insurelog. com/annuity. htm), mortgage insurance, and life insurance settlement.

About InsureLog. com
InsureLog. com is owned and operated by Itsol Inc. For more information, visit http://www. InsureLog. com (http://www. InsureLog. com)

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2nd India Medical Tourism Expo 2006

2nd India Medical Tourism Expo 2006

We are pleased to announce that we are organizing the second edition of India Medical Tourism Expo from 2nd – 4th June 2006 at Olympia 2, London, UK in association with High Commission of India, UK, BAPIO, India Tourism, UK, Indian Association of Tour Operators, Ministry of Health & Family Welfare & FIEO.

(PRWEB) December 4, 2005

We are pleased to announce that we are organizing the second edition of India Medical Tourism Expo from 2nd – 4th June 2006 at Olympia 2, London, UK in association with High Commission of India, UK, BAPIO, India Tourism, UK, Indian Association of Tour Operators, Ministry of Health & Family Welfare & FIEO.

Our first edition, India Medical tourism Expo 2005 was a first of its kind Exhibition to promote India as a healthcare destination. The Mega Event took inspiration from the fact that Medical Tourism has so far been relatively unexplored in India and it needs to be globally promoted as a tourist destination with low-cost and high-quality medical care. As expected this Exhibition was well received by the public in UK and received wide press coverage from BBC, CNBC, SKY News etc.

We are encouraged by the response of our participants and their commitment to be part of this show for next year. The second edition will be bigger and far greater in scale with presence of alternative medicines & therapies for spiritual and mental healing It will attract the General Public in UK and Europe to discover India as a Global Health Destination.

Medical tourism is likely to be the next major foreign exchange earner for India as an increasing number of patients, unwilling to accept long queues & high costs in the western countries would be traveling to the country. The Government has introduced various policy measures to further encourage medical tourism. We firmly feel that tripartite synergy between Government, Hospitals and tour operators would do wonders in attracting foreign patients to India.

Exhibitor’s Profile: 

·Hospitals

·Key Doctors / Surgeons

·Alternative Medicine Therapies

·Travel Agents/ Resorts/Hotels/ Airlines

·State Govt’s

·Pharmaceutical Companies

·Trade Associations

·Insurance & Financial Institutions

Visitor Profile

·General Public

·Doctors, General Practitioners

·Corporate Houses, MNCs etc.

·Venture Capitalists

·Health counselors & analysts

·Healthcare Professionals

·Healthcare societies, associations& organizations

·Hospitals, Clinics and health-centers

·Pharmaceutical companies

·Medical Tourism companies

·Retailers

·Students

·Travel Houses

·Airlines

Exhibition Space

Shell stands are constructed with aluminum frames with White panels - The octonorm system.

Space Rental

·Shell Scheme: 300 GBP per Sq Mtr/ Rs 24,000/- per Sq Mtr (Minimum Stall Size 9 Sq Mtr)

Shell scheme includes:

Space with stand fittings, including side & rear panels, chairs, tables, carpet, lighting, single-phase socket outlet, waste basket, fascia name board, general security, stand cleaning, free editorial entry in the exhibition catalogue

·Bare Space: 260 GBP per Sq Mtr / Rs 21,000/- per Sq Mtr (Minimum Stall Size 27 Sq Mtr)

·This fee does not include: company display materials, promotional items, airfares, freight costs, accommodation or any other incidental travel expenses.

Added value for exhibitors:

-Free registration for one person

-Access to high-profile conference participants

-Proximity to concessions, Poster exhibits and coffee breaks

-Networking

-Free Listing in Exhibition Catalogue

-Inclusion in the Multimedia package

-Exhibitor Passes (limit of 2 per exhibitor space; extra passes at additional cost)

-Storage facilities for product and brochures (limits apply per exhibitor)

-Company Name on exhibitor display board at reception counter on stand

-Company listing in all marketing material used for promotion prior to & during India Medical Tourism Expo 2006.

-All pre-show project management and assistance with logistics (eg. stand design & construction project management, exhibitor registration, payments, equipment orders, freight, booth design, special requirements, general preparation)

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Tuesday, June 24, 2003

Diabetics Among Those Seeking Natural Personal Care Products, Especially for Feet

Diabetics Among Those Seeking Natural Personal Care Products, Especially for Feet

When it comes to foot care, it’s extremely important for diabetics to establish a daily routine and pay close attention to any changes or injures to their feet. For those looking for products that are both natural and diabetic-friendly, Xenna’s NonyX® Nail Gel and CalleX® Exfoliating Dry Heel Ointment are logical choices.

Princeton, NJ (PRWEB) October 12, 2010

According to “Life Without Bread” authors Christian B. Allan and Wolfgang Lutz, diabetes is currently the only noninfectious disease designated by the World Health Organization as an epidemic.

Carol J. Buck, CEO of Xenna Corporation (http://www. xenna. com), a distributor of natural, diabetic-friendly foot care products says, "We know that diabetics are being encouraged to take charge of educating themselves about their own health issues. This is good news, since it’s estimated that more than 15 million Americans have type 2 diabetes.

Buck says, “When it comes to foot care, it’s extremely important for diabetics to establish a daily routine and pay close attention to any changes or injures to their feet. For those looking for products that are both natural and diabetic-friendly, Xenna’s NonyX® Nail Gel and CalleX® Exfoliating Dry Heel Ointment are logical choices.”

Used by podiatrists since 2001, NonyX Nail Gel was rated as a “top niche brand” by Drug Store News in 2010. Xenna Corporation was also a recipient of the TOP 50 Research Facilities Award in 2006.

Care of toenails can be done using Xenna’s natural toenail gel. Sold in pharmacies and the foot care section of national drug, grocery and mass retail chains, NonyX Gel (pronounced “Non-X”) breaks down and removes keratin debris – the discolored or yellow granular substance under toenails that makes them so unattractive.

Applied daily, NonyX Gel results in improved nail color and clarity within 5 to 9 months as keratin debris is exfoliated. Once keratin debris is removed, continued use of NonyX Gel then keeps nails clear and healthy-looking. NonyX is on Facebook at http://www. facebook. com/pages/Nonyx-Nail-Gel/126217594112519?ref=ts.

“While NonyX Nail Gel is for anyone with unsightly toenails, whether diabetic or not, NonyX Gel is one of the few foot care brands that is both natural and also available in the footcare sections of large retailers around the country, including Walmart, Walgreens, CVS, Rite Aid, HEB, Publix, Harris Teeter and many others, says Buck.

Dry, cracked feet are also a common condition of diabetics. Xenna’s acid-free CalleX Ointment softens and exfoliates dry, cracked feet using natural, fast-acting enzymes. Applied twice daily without the need for scraping (a particularly bad idea for diabetics), feet are smooth and soft in 2 to 4 weeks.

Fragranced with peppermint oil, CalleX Ointment also keeps foot odor at bay and is free of potentially irritating urea, salicylic acid, parabens, lanolin and colorants. CalleX is on Facebook at http://www. facebook. com/pages/Callex-Exfoliating-Ointment/177971592235302?ref=ts.

Help during the economic downturn is also available through Xenna Corporation with $4 and $5 rebate coupons for NonyX Nail Gel and CalleX Ointment downloadable at http://www. xenna. com/xenna_coupons. html. For special offers and news about Xenna products, follow Xenna at http://www. twitter. com/xennacorp.

Ms. Buck, the inventor of NonyX Nail Gel and CalleX Ointment advises the making of good foot care habits and hygiene: “Especially for diabetics, keeping feet looking great requires a commitment to following good foot hygiene practices, examining your feet on a regular basis, and using products which are diabetic-friendly.”

NonyX can be found in the footcare aisle at Walgreens, CVS, Walmart, Rite Aid, Duane Reade, Kinney Drugs, HEB and Kerr Drug, through Publix, Medicine Shoppe, ShopKo, Harris Teeter, Hannaford, Sweetbay and online at http://www. drugstore. com.

CalleX Ointment is available in the footcare aisle at Walgreens, Rite Aid and Kinney Drugs, through Publix, Medicine Shoppe, HEB, Kerr Drug, Stop & Shop and online at http://www. drugstore. com.

Xenna products are biodegradable, contain no animal byproducts and are not tested on animals.

About Xenna: Xenna Corporation is a privately-held, woman-owned company based in Princeton, NJ which develops and distributes natural personal care products for skin, hair and nails. To contact them call 800-368-6003 (business hours, Mon-Friday Eastern Time) or email info(at)xenna(dot)com. View their press page at http://www. xenna. com/xenna_pressPage. html

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Best Online Green Shopping Site Made Even Better

Best Online Green Shopping Site Made Even Better

Internet's No. 1 source for eco-friendly products is revamped.

San Diego, Calif. (PRWEB) April 16, 2006

Shoppers looking for environmentally friendly products have long known that PristinePlanet. com offers a terrific selection of "green" gifts and other items. But now they can find what they are looking for even faster, with several improvements recently made to the PristinePlanet. com Web site.

The site's entire layout has been enhanced to make it more user-friendly and easy to navigate. All of the many ecologically and socially responsible products offered are now organized into seven clear categories: apparel, babies and kids, food and beverages, gift ideas, health and beauty, home and garden, and literature and CDs. Within any specific category, the featured green products perfectly match that category.

Finding earth-friendly gifts and other products is even easier now, because the site's search facility has been made more powerful, allowing shoppers to find similar items, so the search words do not have to match exactly -- similar to how Google works. Speaking of Google, PristinePlanet. com now has even better search engine optimization (SEO), to make it better not only for shoppers, but for the online green retailers who have found PristinePlanet. com to be a uniquely responsive and effective way to reach new customers.

Companies selling products that are environmentally friendly, fair trade, cruelty-free, and socially responsible, are fast making PristinePlanet. com a leading green product directory, unique in the way that it does far more than simply listing green retailers, but instead can bring all of their products together in one, easy to use eco-mall.

PristinePlanet. com offers a wide range of items for healthy living (vitamins, herbs, and air filters), green homes (kitchen items and laundry supplies), apparel (baby clothing, hemp clothing, and shoes), dining (fish, seafood, tea, and cookware), and great gifts (chocolate, candles, jewelry, and handbags).

Now that spring has arrived in the northern hemisphere, these health products are of great interest to people suffering from allergies, or who seek natural solutions to asthma, cancer, and other health problems.

Visit the revamped Web site today, at http://www. pristineplanet. com/ (http://www. pristineplanet. com/), and discover how the best in earth-conscious shopping just got better.

Press release written by Michael J. Ross ( http://www. ross. ws/ (http://www. ross. ws/)).

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Monday, June 23, 2003

Global Petroleum Additives Market to Reach US$8.2 Billion by 2015, According to a New Report by Global Industry Analysts, Inc

Global Petroleum Additives Market to Reach US$8.2 Billion by 2015, According to a New Report by Global Industry Analysts, Inc.

GIA announces the release of a comprehensive global report on Petroleum Additives markets. The global market for Petroleum Additives is forecast to reach US$8.2 billion by the year 2015. Key factors driving market growth include increase in performance specifications, advancements in engine design and operating efficiency, government regulations, and increased demand from developing markets, including Asia-Pacific, Latin America and Middle East.

San Jose, CA (Vocus) October 13, 2010

The global meltdown has hampered the growth of the already ailing Automobile Industry. The decline in vehicle manufacturing industry in turn significantly reduced the consumption of fuels and lubricants. However, maintenance of the vehicles has gained significant attention of the consumers, as vehicles are being held for extended period due to recession. As a result of this, lubricant manufacturers are promoting their products based on various benefits offered by the lubricant in terms of extended life of the engine, enhanced engine performance, protection of the engine and efficient fuel utilization. Launch of flex fuel vehicles and usage of biodiesel and ethanol would broaden the prospects for the companies to market their products based on the performance of the product.

Europe represents the largest regional market for petroleum additives worldwide, as stated by the new market research report on Petroleum Additives. The United States trails Europe in terms of sales of petroleum additives. The US market for lubricant additives is nearly saturated and is expected to exhibit low growth in future. Barriers for the growth of lubricant additives include saturation in major applications such as gasoline engine oils, fewer additives consumption in more refined base oil and lubricant recycling programs. Growth-wise, Asia-Pacific is projected to be the fastest growing regional market for petroleum additives. Demand for lubricants in Asia-Pacific is portended to grow at a healthy pace in the future owing to the rapid industrialization and growing vehicle ownership and usage.

Lubricating oil additives dominates the global petroleum additives market. Fuel oil additives market is projected to reach US$2.4 billion by 2012. Dispersants represent the largest segment of lubricating oil additives. Antioxidants represents the fastest growing segment. Viscosity Index Improvers and Detergents represent other major segments for lubricating oil additives.

Lubricant oil segments are driven by various end-use industries and applications. Number of automobiles and the frequency of changing the oil in the vehicles are the primary drivers for engine oils. Similarly demand for process oils is driven by the manufacture of base metals, while the manufacturing of formed metal goods drives the demand for metalworking fluids. Slowdown in the manufacturing industries negatively impacted the global lubricants market during the last two years. Nonetheless, the steady demand for engine oils aided in partly offsetting the losses of the lubricants market. Optimization of the supply chain costs has become the primary focus of the lubricant manufacturers post recession. Purchases of various additive packages and base oils have been rationalized, while the impact of new product developments on the financial expenses of the company is closely monitored, curtailing the rate of new developments. Projects demanding heavy capital expenditures have taken a backseat in the current scenario. Sale and promotional activities, however, continue to occupy a large share in the companies’ budget. Companies are also investing heavily in selecting appropriate channel partners for ensuring delivery of branded products to their customers.

Major players profiled in the report include Afton Chemical Corp, Baker Hughes Inc., Chemtura Corporation, Chevron Oronite Company LLC, CITGO Petroleum Corporation, Ethyl Corporation, ExxonMobil Chemical, Evonik Rohmax Additives GmbH, Infineum International Limited, Innospec Inc., Petroleos De Venezuela, Qatar Petroleum, Royal Dutch Shell Plc., The Lubrizol Corporation, among others.

The report titled “Petroleum Additives: A Global Strategic Business Report” announced by Global Industry Analysts Inc., provides a comprehensive review of the petroleum additives markets, impact of recession on the markets, current market trends, key growth drivers, competitive scenario, recent product introductions, recent industry activity, and profiles of major/niche global as well as regional market participants. The report provides annual sales estimates and projections for Petroleum Additives for the following geographic markets - US, Canada, Japan, Europe, Asia-Pacific, Middle East, and Latin America. Key segments analyzed include Fuel Oil Additives and Lubricating Oil Additives. Further, Lubricating Oil Additives market is analyzed by Function, including Antioxidants, Antiwear Agents, Corrosion Inhibitors, Detergents, Dispersants, Extreme Pressure Additives, Foam Control Agents, Pour Point Depressants, Viscosity Index Improvers and Other Lube Additives. Also, a six-year (2001-2006) historic analysis is provided for additional perspective.

For more details about this comprehensive market research report, please visit – http://www. strategyr. com/Petroleum_Additives_Market_Report. asp

About Global Industry Analysts, Inc.
Global Industry Analysts, Inc., (GIA) is a reputed publisher of off-the-shelf market research. Founded in 1987, the company is globally recognized as one of the world’s largest market research publishers. The company employs over 800 people worldwide and publishes more than 1200 full-scale research reports each year. Additionally, the company also offers thousands of smaller research products including company reports, market trend reports, and industry reports encompassing all major industries worldwide.

Global Industry Analysts, Inc.
Telephone 408-528-9966
Fax 408-528-9977
Email press(at)StrategyR(dot)com
Web Site http://www. StrategyR. com/

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Saturday, June 21, 2003

Holzer Clinics' Patients Treated to Hammond's Digital Signage Network

Holzer Clinics' Patients Treated to Hammond's Digital Signage Network

Scala celebrating 20 years of innovation and leadership in the digital signage industry.

Exton, PA (PRWEB) May 7, 2007

Scala Inc. (http://www. scala. com (http://www. scala. com)), the industry leader in end-to-end digital signage software, announced today they are teaming with Hammond Communications, a Scala Certified Partner (SCP), to provide Holzer Clinic a state-of-the-art communications network called "Holzer Clinic TV".

Holzer Clinic is all about people. It's about an amazing staff of over 100 board-certified physicians and 800 dedicated support staff in eight (soon to be nine) convenient locations in the Southeast Ohio River Valley. But most of all Holzer is about the patients, and nearly half million healthcare consumers that are cared for each year by local, highly skilled medical practitioners visit Holzer Clinic locations each year. Holzer's primary service area covers eight counties: six in Ohio and two in West Virginia. Many patients come to the clinics from over 60 miles away. The clinic's main facility is located near Gallipolis, Ohio, an historic community with a total population of about 10,000 people.

Each of the eight locations varies widely in the number of specialties and services offered. One location might offer 20 specialties and 18 additional services while the next location has 3 medical specialties and 7 services. Cross-promoting services from one location to another became essential to Holzer's main goal, providing complete and excellent healthcare to all patients in need.

Hammond's Challenge: In essence, the interest in "Holzer Clinic TV" came from inter-department goals and trying to find ways to reach patients more efficiently. With nearly half million consumers visiting Holzer Clinic each year, "Holzer Clinic TV" was seen as the perfect way to capture the attention of the target audience.

When Holzer's Marketing Manager, J. R. Sauer, asked the clinic's marketing company to research the available systems, Tim Maxwell, President of NVC, visited Scala at their offices in Exton Pennsylvania. Scala, in turn, recommended Hammond Communications Group to explore the possibilities of a digital signage network. Hammond responded with a team approach to analyzing the clinic's needs in depth, leaving no detail unexamined. The resulting proposal led to a pilot installation at Holzer Clinic's Gallipolis, Ohio facility.

Hammond learned that of paramount importance was selecting a system that would not place an additional burden on hard working medical and professional staff. That demanded a centrally controlled and ultimately flexible system of networked monitors that would eventually number over 25 screens in nine locations, all displaying both global and unique, location-specific content. Holzer also wanted patients with hearing and seeing limitations to benefit, this meant larger screens and close captioning.

Hammond's Solution: To meet all of these requirements and more, Hammond recommended Scala InfoChannel® software for the pilot installation. Hammond, a Scala Certified Partner, had recently installed InfoChannel at the Cincinnati Convention Center.

The Hammond/Scala digital signage solution for the Holzer Clinic is a three-zone display design that includes live TV cable feed, a rich-media area to promote the clinic and locally controlled text scroll message. These displays are located in the clinic's waiting areas for which Holzer's marketing department had already created a library of content.

The left side of the screen is for slides of Holzer Clinic general information and advertising of services. The right side of the TV plays cable news, so that patients still have the option of watching current events. There is also a text crawl at the bottom of the screen that displays Holzer Clinic information. From the marketing department's control room they can play Holzer TV campaigns, past commercials, and documentary information.

"Working with renowned organizations like Holzer Clinic and Hammond Communications puts a different perspective on Scala's digital signage software solution," says Gerard Bucas, President and CEO of Scala Inc. "Not only can we provide the best software platform in the industry but we have a unique opportunity to benefit the thousands of people Holzer Clinic ministers to in the Southeast Ohio River Valley."

About Scala, Inc.
Scala, Inc. (http://www. scala. com (http://www. scala. com)), the world's largest provider of software for digital signage software used in retail, education, entertainment, government and other industries, is celebrating its 20th anniversary in 2007. The Company's cutting-edge multimedia software platform powers thousands of digital signs around the world including the digital signage networks of Rabobank, IKEA, Bloomberg, Burger King, T-Mobile, Virgin MegaStore, EuroDisney, Futuramedia, McDonalds, Warner Brothers, Shell, Esso, Ericsonn, The Life Channel and many more. Since InfoChannel is proven, scalable, and easy to manage, it is the platform of choice for many digital display networks ranging in size from 1 screen to thousands of screens with uses including advertising displays, touch screens, retail TV, LED billboards, lobby signage, digital menu boards, interactive kiosks, and more. Scala, Inc. pioneered the industry of digital signage in 1987, and is today headquartered near Philadelphia, PA with operations in California, the UK, France, Norway, The Netherlands, China and Japan. More information is available at www. scala. com.

About Hammond Communications
Hammond Communications Group is a full-service multimedia communications company specializing in digital signage applications. For digital signage, Hammond provides turnkey solutions with core competencies that focus on content creation, content management, custom Scala programming, database integration and network operations. For multimedia, Hammond provides video/film production, video news releases, DVD presentations, 3D computer animation, virtual tours, Web site development, interactive sales and marketing presentations, computer-based training applications and CD-ROM development. www. hammondcg. com

Scala, InfoChannel, and the Exclamation Point Logo are registered trademarks of Scala, Inc. All other trademarks are the property of their respective organizations.

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Promotion of Male Circumcision at AIDS 2010, Vienna, Is a Dangerous Mistake

Promotion of Male Circumcision at AIDS 2010, Vienna, Is a Dangerous Mistake

The human rights group Intact America (IA), in cooperation with the International Coalition for Genital Integrity (ICGI), is exhibiting at the AIDS 2010 conference in Vienna, Austria, July 18-23. Both groups are urging policy makers to halt male circumcision rollout, calling the plan exorbitant, dangerous and unethical.

West Lafayette, IN (PRWEB) July 19, 2010

The human rights group Intact America (IA), in cooperation with the International Coalition for Genital Integrity (ICGI), is exhibiting at the AIDS 2010 conference in Vienna, Austria, July 18-23. Both groups are urging policy makers to halt male circumcision rollout, calling the plan exorbitant, dangerous and unethical.

“The promotion of male circumcision sends the wrong message, creates a false sense of protection, and places women at greater risk for HIV. Men are already lining up to be circumcised in the belief that they no longer need to use condoms,” said Georganne Chapin, Director of IA. “It is troubling that scarce resources would be squandered on this prevention method when new research shows that the use of antiretrovirals (ART) reduce transmission by 92%. Our resources need to be devoted to ARTS, plus condom programs and vaccines.”

New studies released since three highly-publicized randomized clinical trials (RCTs) on HIV and circumcision show that RCT results cannot be applied to the general population of sub-Saharan Africa or any other region. A 2008 study concluded that male circumcision is not associated with reduced HIV
Infection rates in the general sub-Saharan population. Another recent study analyzed circumcision rates and HIV incidence in South Africa, finding that: "Circumcision had no protective effect on HIV transmission.”

“The RCTs are questionable. The only conclusion that can be safely drawn from them is that circumcision might delay HIV infection.” Dan Bollinger, Director of ICGI said. “A 2008 study found that increased use of condom promotion is 95 times more cost-effective than male circumcision in preventing new HIV infections.”

“Especially troubling is the extraordinarily high rate of complications from male circumcision in Africa,” Chapin added. “A 2008 WHO bulletin reported an alarming 35% complication rate for traditional circumcisions and an 18% complication rate for clinical circumcisions. Africa’s overburdened health
Care system cannot handle the tens of thousands of complications that would result from these campaigns.”

“We believe it is unethical for circumcisions to be carried out on adult males unless fully informed consent has been obtained,” said Bollinger. “The number of reports of African males agreeing to circumcision so that they no longer need to use condoms reveals that they are consenting to the surgery without knowing all the facts. The world is desperate for a “silver bullet” to end the HIV epidemic, but male circumcision is not the answer that we have been waiting for.”

Of particular ethical concern is the recent push for infant circumcision to prevent HIV. Neonatal circumcision destroys erogenous tissue and places newborns at immediate risk of infection, hemorrhage, penile damage, and even death.

ICGI also exhibited at the AIDS 2009 conference in Capetown, South Africa and IAS 2008 in Mexico City, Mexico. Intact America was instrumental in forcing the America Academy of Pediatrics to retract its proposal to re-introduce female genital cutting in the United States earlier this summer.

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Friday, June 20, 2003

One Green bottle Ltd. BPA Free Sports Bottles; Ecofriendly Water Bottles to Improve Health, Save the Planet and Save Money; Just One Green Bottle Can Keep Heaps of Plastic Debris Off Our Planet

One Green bottle Ltd. BPA Free Sports Bottles; Ecofriendly Water Bottles to Improve Health, Save the Planet and Save Money; Just One Green Bottle Can Keep Heaps of Plastic Debris Off Our Planet

One Green Bottle Ltd ( http://www. onegreenbottle. com ), an eco-friendly company based in South East England, is launching a range of stainless steel sports bottles for the gym, school, nursery, office, picnic or handbag. Practical, stylish and safe, the BPA free sports bottle is designed to reduce the use of plastic bottles, which have been linked to serious health risks as well as filling landfill sites with tonnes of non-biodegradable debris.

Hove, Sussex, England (PRWEB) August 29, 2008

Available in a range of sizes from the infant 350ml to the big daddy 1000ml, and with accessories such as bottle carrier totes and seriously design-conscious food bags for kids, the Mudpuppy sports Bottle is ideal for anyone who needs a gulp on the go but worries about the effects of plastic on the environment and their health.

Made from stainless steel #304 - which is food hygiene approved and is widely adopted by the food and drinks industries for its sanitary, non toxic properties - the bottles are durable, reusable and can save the user money without eroding ethics. They come equipped with a sports bottle cap but there are a range of alternative tops and sippy caps available. The bottles are guaranteed for six months and prices start at £6.99.

Appealing to children and grown-ups of all ages, the bottles carry the 'Mudpuppy' brand. The Mudpuppy is a fun, aquatic creature that loves clean water. One Green Bottle is planning a nationwide campaign to supply schools and nurseries with BPA free drinking bottles directly and save parent's postage costs. It will be visiting schools and nurseries in England during August to December 08, with a tour of Wales, Scotland, Ireland and Europe planned for 09.

Heather Nicholson, director of One Green Bottle, explains the ethos behind the company. She says: "I was looking for a clean, odourless sports bottle for my son to take to school each day and I couldn't get one in the UK. When I investigated plastics and the alternatives, I became determined to do something positive. Plastic is an overwhelming threat to our environment. As a reformed plastic bottle drinker, I've never felt better since I switched to stainless steel. It saves money, time and effort, tastes purer and I know it isn't manufactured using harmful chemicals."

She adds: "The National Childbirth Trust is currently campaigning to have plastic drinks containers for children clearly labelled with the health risks and, globally, there's widespread controversy over the use of Bisphenol A in these products."

Bisphenol A is an important ingredient in the production of polycarbonate plastic, which is used to make - for example - baby bottles and water bottles. Concerns about Bisphenol A being hazardous to humans have long existed and it is linked to cancers, autism, genetic damage, miscarriage, brain defects and childhood obesity. In Canada, many major stores are removing children's products that contain Bisphenol A from the shelves.

Ms Nicholson says: "It's a simple step to reduce plastic bottle usage and experience the benefits. Bisphenol A readily 'leaches' into the fluids contained in plastic bottles, and many parents will naturally want to ensure their kids are using safe drinking vessels. Furthermore, by using our bottles, children will understand the causal relationship between responsibility and the future of the planet. If each generation takes more care of the environment than its predecessors, our children and grandchildren will be the beneficiaries."

She concludes: "In the US, 250,000 of the stainless steel bottles are sold per month. We'd like to replicate that success in the UK as just One Green Bottle can keep heaps of plastic debris off our planet."

Notes for editors
One Green Bottle Ltd is an independent company based in Hove, East Sussex, with its warehousing in Heathrow. The company supplies stainless steel drinking bottles and accessories. In line with its eco-friendly ethos, waste is kept to a minimum, packaging is simple and transit is reduced wherever possible, with bulk deliveries to schools and nurseries. One Green Bottle will engage with good causes and sponsor events that are in keeping with its policies.

For further information, please contact:
Heather Nicholson, director, One Green Bottle Ltd
Tel: 01273 328944 / 07921 866473
Email: heather @ onegreenbottle. com
Site: www. onegreenbottle. com

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Thursday, June 19, 2003

TriMark Publications Announces the TriMark Point of Care Testing Conference 2007 in New York City on October 22

TriMark Publications Announces the TriMark Point of Care Testing Conference 2007 in New York City on October 22

TriMark Publications a global leader in the biotechnology, healthcare and life sciences publishing, announces the TriMark Point of Care Testing Conference 2007 entitled: “Point of Care Testing: Innovation on the Move, From Nanotechnology to Personalized Medicine”

New York, NY (PRWEB) October 11, 2007

TriMark Publications (http://www. trimarkpublications. com/conferences/ (http://www. trimarkpublications. com/conferences/)), a global leader in the biotechnology, healthcare and life sciences publishing, announces the TriMark Point of Care Testing Conference 2007 entitled: “Point of Care Testing: Innovation on the Move, From Nanotechnology to Personalized Medicine”

The Conference will be a gathering of global companies leading the way in point of care testing and will include presentations from POC industry experts such as:

Keynote Speaker James Nichols, Ph. D., DABCC, FACB
Tufts University School of Medicine; Bay State Medical Center discussing:

"Integrating Point of Care Testing in Healthcare Facilities"
POC testing at a regional medical center. Integration of POC testing program in health care facility. Distinction between POC and over the counter (home) testing. Deciding factors in determining which tests to add to one's POC menu. Justification, costs and budget for introducing a new test.

Richard Egan, Ph. D.
Nanogen, Inc. discussing:

"Bringing Advanced Diagnostics to the Bedside"
Designing a third-generation POC system. Low-cost fluorescent reader with internal standard. Positive sample ID. Making the complex simple; sample processing. Improving performance of POC assays.

Kent Lewandrowski, M. D., Ph. D.
Mass General; Harvard Medical School; Editor-in-Chief: Point of Care: The Journal of Near Patient Testing Technologies discussing:

“Implementing Point of Care Testing to Improve Patient Outcomes in the Emergency Department”
Implementing point of care testing to improve patient outcomes in the emergency department. Defining and measuring clinical and operational outcomes. Selecting the test menu to improve patient care. Strategies for implementation: satellite lab to true point of care.

Arnd Kaldowski, Ph. D.
Siemens Medical Solutions Diagnostics discussing:

"Point of Care Industry Overview and Future Prospects"
Acquisitions in the point-of-care sector. Integration of acquisitions into overall healthcare solutions. Point of care market demand. New technology platforms for point of care testing. New arenas for point of care testing.

Larry Kricka, Ph. D., FACB
University of Pennsylvania Medical Center discussing:

"The Future Is Now: The Role of Technological Innovation and the Impact of Molecular Diagnostics and Microarrays on POC"
Fail-safes and error prevention technologies. How do we assure the right patient is tested? How do we assure the test results are accurate and get to the right chart/record? What new testing technologies are on the horizon and beyond? Increased complexity: impact of molecular diagnostics and arrays on POC.

Joseph Dooley, Ph. D., DABCC, FACB
Editor-in-Chief, TriMark Publications, LLC discussing:

"Business Changes in the Point of Care Testing Sector: What’s Happening and Why"
Business changes directing the medical industry: how will they adapt? The global market size: how big is it now and how fast will it grow? U. S. versus rest of the world. The key players: who are they and what are their hot new product. What is propelling the SOP revolution?

Harry Glorikian
Managing Partner, Scientia Advisors discussing:

"Point of Care Diagnostics and Technology"
Assessing the POC market drivers and bottlenecks. Discussing the potential benefits of the POC market. Establishing the current total market size and future growth of the POC market. Providing strategic recommendations for near-term business opportunities. Assessing current commercial uses of the POC market.

Bob Kunkler
VP of Business Development, Abbott Point of Care (i-STAT) discussing:

"Point of Care Testing with the Abbott i-STAT"
Trends in healthcare and their impact on point of care testing. Role in protocols and process improvement efforts. Consumer-driven healthcare and the movement of care closer to the consumer. Point of care testing’s impact on the value of diagnostics.

Sheldon Campbell, M. D., Ph. D.
Yale School of Medicine

"Teaching Point of Care to Our Next Generation of Physicians"
Increasing impact of point of care devices on care in the coming decades. Are clinicians ready to manage outpatient POC programs? Who has the directional responsibility for inpatient POC programs? What the medical students should be taught. Barriers to teaching medical students POC. The Conference will be held on Monday, October 22, 2007 at The Princeton Club of New York located at 15 West 43rd Street (between Fifth and Sixth Avenues) New York, New York. Registration details at http://www. trimarkpublications. com/conferences/ (http://www. trimarkpublications. com/conferences/).

Top Five Reasons To Attend the TriMark Conference:
 Discover the POC sectors with the greatest prospective growth, ensuring you can successfully align your future strategies with predicted success.  Evaluate the competitive dynamics of the POC market and understand the changing relationship between IVD companies and the POC testing sector.  Identify the key players in the POC market, recognize lucrative partnering opportunities and benchmark your strategies against the leading players.  Assess opportunities and challenges faced by diagnostic companies in gaining acceptance of innovative technologies by payers, regulators and users.  Understand the factors driving growth of the point of care market, which represents over 30% of global in vitro diagnostics sales. Registration Fees for the Conference:
 Standard Registration Fee is $995.  At-the-Door Fee (on October 22, 2007; subject to seating availability) will be $1,295.

Register at http://www. trimarkpublications. com/conferences/ (http://www. trimarkpublications. com/conferences/)
About TriMark Publications, LLC
Based in New York City, TriMark Publications is a global leader in the biotechnology, healthcare and life sciences publishing. For more information, please visit http://www. trimarkpublications. com/conferences/ (http://www. trimarkpublications. com/conferences/).

Important Notice
The statements contained in this news release that are forward-looking are based on current expectations that are subject to a number of uncertainties and risks, and actual results may differ materially.

Contact:
TriMark Publications, LLC
212.265.9877
Www. trimarkpublications. com/conferences/ (http://www. trimarkpublications. com/conferences/)

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Tuesday, June 17, 2003

African American Author Creates Inspiring and Colorful, Educational Book For Children, Ages 8-12

African American Author Creates Inspiring and Colorful, Educational Book For Children, Ages 8-12

Zinzi: A Child's Journey to Self Fulfillment, Giving and Caring is a multicultural, family-based values book about friendship is an empowering journey of self esteem building, creative ingenuity, knowledge and leadership. The author, Lynnette Velasco, also includes recipes to help children nurture a healthy body. Zinzi's journey continues in the story of Aunt Rasheida's Pearls where the author uses the craft of soap making to bond family, tradition, and youthful, creative ingenuity.

Jamaica & New York (PRWEB) October 10, 2004

Children between the ages of 8-12 will learn self reliance principles of self-fulfillment, giving and caring through the unique experience of "Zinzi."

Zinzi: A Child's Journey to Self Fulfillment, Giving and Caring is a family-based, self esteem building, multi cultural rite-of-passage. The story and vibrant illustrations are rooted in African American historical celebration. Children also receive a special, healthy treat with Zinzi's Delights, to help nurture their growing bodies. "Zinzi" is popular with New York City public school children and is NYSTL listed.

"My book is somewhat of an autobiography and in large part is based on the lessons instilled by my family," said political consultant and author Lynnette Velasco. "My mother was the invincible one with a heart gentler than the first breathe of a new born baby. I remember fondly how "mummy" as I called her held the family together through many rough and tumble crossings. She was very creative and often used creative ingenuity to solve family dilemmas."

Lynnette said her parents exposed her to historical black cultural events stemming from their own knowledge because there was very little history taught about black folks in school at that time. She said her book "Zinzi" is her way of passing along that history. In Zinzi, you enter the legacy of African royalty. You experience Zinzi (the African Queen, Nzinga); brother Asi (the African King, Askia Muhammad (Toure)); and best friend Carmen (the African Queen, Nefertiti).

Lynnette is pleased with Zinzi's accomplishments to date and feels the sky is the limit. She states, " First and foremost are the children. I hope Zinzi nourishes their dreams, bonds them to literacy and learning, and spirits them to positive possibility." She continues stating, "I marvel at the wonderful reception that children give to Zinzi during my travels. To date, I have been to Baltimore, Atlanta, Chicago, Washington, DC and France and the response is overwhelming from children, parents and adults. I hope to completely tour the United States and Europe."

"Helping children to discover the gift of "creativity" that is within all of us is always on my mind." As Lynnette continues to speak, a slight smile brings a glow of satisfaction to her face. Continuing, Lynnette reveals that on Zinzi's wonderful self-empowering journey, she will introduce us to her favorite Aunt Rasheida. Lynnette has partnered with Rasheida Smith, a craftsperson who turned the family, craft tradition of soapmaking into a business, to produce the story of Aunt Rasheida's Pearls. Their limited release, introductory product features the story of Aunt Rasheida's Pearls with a recipe for soap making; the book Zinzi, and five natural, delicately scented soap pearls and a 2 oz bottle of lavender scented lotion. The lavender and citrus soap pearls and lotion are made of pure essential oils. In keeping with the concept of building productive family communication, Lynnette hopes that the story of Aunt Rasheida's Pearls will be an activity that children can enjoy with family members and care givers. The soap pearls are created exclusively for Aunt Rashieda's Pearls; however, Rasheida Smith, President of Ra's Naturals, has created a popular, full line of essential oils body and hair products. For further information on her adult line of products, call (718) 657-2342.

Lynnette was honored by the PEN Open Book Committee as one of the emerging writers of color. Zinzi was also selected to be part of the duGrummond Children's book collection at the University of Southern Mississippi. Lynnette Velasco is President of Black Americans In Publishing (BAIP), (formerly Black Women In Publishing) www. baip. org. Lynnette is a member of the New York Association of Black Journalists. Zinzi is available on the web at Amazon. Com. Lynnette is represented by Earl Cox & Associates, Inc. For distribution, group sales and other questions, you may call (908) 233-2399.

Her upcoming appearances will be at the Brooklyn Parent's for Peace event on Saturday, October 16th at the YMCA located at 30 Third Avenue in Brooklyn, New York. She is also looking forward to her appearance at the annual Multi Cultural Children's Book Fair in Washington, DC on November 6th.

Lynnette is available for author signings, school visits and literacy enrichment programs. Rasheida Smith is also available for craft demonstrations and discussions on soap making. To schedule a presentation, please contact Good Thoughts for Young Folks, (212) 252-5113.

Literacy for learning, for living, for life!™

# # #

Remote Meeting Technologies Introduces Be There Anywhere: The New Paradigm For Video Conferencing and Remote Collaboration

Remote Meeting Technologies Introduces Be There Anywhere: The New Paradigm For Video Conferencing and Remote Collaboration

Visit www. BeThereAnywhere. com to register for a Free HP Notebook Computer!

Melville, NY (PRWEB) October 29, 2007

Remote Meeting Technologies (RMT), an established developer and provider of advanced remote video and audio conferencing systems and services, has introduced the availability of Be There Anywhere, a Web browser-based platform that enables invited users from multiple locations worldwide to securely and simultaneously participate in meetings or training sessions as if they were sitting together in a room - without the need for special software on either end.

According to RMT founder and CEO, Don Marchon, "Be There Anywhere completely shatters the paradigm for remote video and audio collaboration by providing a lower-cost solution that also has more features and greater flexibility than anything else available today. Anyone who is even beginning to think about a remote conferencing system owes it to themselves and their organization to ask for a demonstration. This is a great opportunity for people having surplus budgets approaching year-end to 'use it before they lose it,' while enhancing the communication capabilities of their organization." Referring to the special, limited time offer of a free HP Notebook Computer, Marchon explained "Anyone who registers on www. BeThereAnywhere. com before midnight on December 31st, 2007, and goes to contract with us by February 28th, 2008, will receive their free HP Notebook Computer."

For video conferencing applications, Be There Anywhere extends the walls of a conference room to encompass the globe, more "realistically," effectively and economically than ever-thought possible. Its proprietary Intelligent Camera (iCam) system enables single or multiple cameras to be used to view participants, charts, documents, products - anything needing to be shared, examined or inspected, while also controlling the presentation and viewing of any kind of digital file. Complete pan, tilt and zoom control for each high-resolution iCam can be switched between any users, anywhere, via the platform's simple browser interface.

Be There Anywhere™ outperforms all other remote collaboration solutions
Web browser based - simple to administer and use (no user manual required) No software to install anywhere, virtually zero tech staff burdens Easy, intuitive point-and-click controls Host can "give" operation of iCam (including pan, tilt and zoom) and control of all or part of a meeting to any remote user Join a large number of independent participants, all via Web browser Allows easy sharing of any and all digital data, including smooth full-motion video, Web pages, PowerPoint and other presentation materials Unsurpassed high-quality video/voice/data collaboration for radically improved productivity

Be There Anywhere is readily customized to meet a wide variety of needs to enable:
Business Conferencing that is far more productive, collaborative and convenient than any other video-conferencing or Web-conferencing solution Distance Learning and Employee Training that enables individual participants to actually participate and interact as though they were all in the same room together Remote Inspection in which inspectors can pan, tilt and zoom the iCam to clearly see -- in high-resolution -- the condition of even tiny critical parts anywhere in the world Medical Evaluation in which the physician can visually examine the patient's condition and speak with the patient and other healthcare providers from thousands of miles away Remote Monitoring that provides a greater level of control over what's being viewed for more effective security and business operations Visit www. BeThereAnywhere. com to register for the Free HP Notebook Computer Offer, and schedule a demonstration to see for yourself how easy Be There Anywhere is to use! During your free, no obligation demo, we'll have you remotely operating the iCams and sharing files in our conference room like a pro - right from your desktop.

How to get your free HP Notebook Computer

RMT will give an HP notebook Computer free of charge to anyone that registers for a brief no-obligation demonstration at www. BeThereAnywhere. com before midnight, December 31, 2007, AND also enters into a contract for Be There Anywhere RMT Intelligent Camera and services before midnight of February 28, 2008 (all EST). No purchase is necessary to reserve your HP Notebook Computer until February 28, 2008. You can fully explore the amazing benefits of Be There Anywhere before making a purchase decision. The Offer expires at midnight on December 31, 2007, EST.

About Remote Meeting Technologies
RMT provides a wide range of Web-based "reality" remote video and audio solutions, including unique, proprietary new real-time services that help RMT clients enjoy competitive advantages and increase their revenue through improved distance-collaboration with their customers, staff and vendors, greater productivity, and vastly reduced travel expenses.

For more information contact Remote Meeting Technologies, LLC, 15 Barrington Place
Melville, NY 11747. TEL: 1 888 988 VIEW (8439); don. marchon(at)rmtcentral. com or visit www. BeThereAnywhere. com].

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Sunday, June 15, 2003

Accordent Enhances Online Certification Capabilities in Accordent Media Management System™

Accordent Enhances Online Certification Capabilities in Accordent Media Management System™

New online testing and certification features used for continuing medical and legal education and corporate compliance programs.

El Segundo, CA (PRWEB) February 13, 2008

Accordent Technologies, Inc., today announced the immediate availability of the Accordent Media Management System (AMMS) Certification Module 2.1 with array of new testing, tracking and certification features designed to meet growing demand for online continuing medical education, continuing legal education and government-mandated safety, financial and human resource compliance programs.

The AMMS Certification Module 2.1 enables organizations to increase the number and range of online testing programs so that busy medical, legal and other professionals can meet certification requirements whenever, and wherever, their busy schedules allow. The new module provides unparalleled automation and audience tracking features that enable clients to easily design, deliver and report on employee performance over time, including:
 Enhanced Data Collection: Clients can design online tests that use a variety of formats – including multiple choice, true/false responses and open-text survey questions – to cross-reference students' mastery of the subject matter;  Audience Tracking: When integrated with client Active Directory services, the enhanced Certification Module can track responses to questions, question sets and surveys to provide detailed reports on how individuals and organizational groups are performing;  Automated Test Administration: Program administrators can set pass/fail thresholds based on the number of correct responses and place a limit on the number of times an individual can attempt to pass a test before they must re-take the course;  Automatic Online Certificates: The AMMS Certification Module 2.1 can automatically generate customized and personalized online certificates upon successful test completion;  Auditable Certification Reports: When integrated with client Active Directory Services, the system can record which viewers have watched each presentation, for how long they watched it, and how they interacted with the material. This viewer tracking and reporting functionality provides an auditable record for professional certification and compliance programs

"We continue to see growing demand from our clients to have easy access to performance data relating to their online learning content so they can understand the effectiveness of these programs and track their impact on the organization," stated Mike Newman, CEO of Accordent Technologies. "The AMMS Certification Module 2.1 breaks new ground in empowering organizations not only to create and deliver comprehensive online testing programs, but also to track how audiences view and interact with content and to display the results in graphical reports designed for use by business managers."

The Accordent Rich Media Communications Suite is the only automated, end-to-end infrastructure for creating, distributing, managing and measuring the effectiveness of multimedia presentation assets. The company's rich media creation products include its flagship Accordent PresenterPRO™, a live and on-demand webcasting solution with interactive features, such as polling, surveys and moderated Q&A; the Accordent Capture Station™, an easy-to-use, room-based appliance that enables anyone to webcast and record high-value presentations that take place every day in the world's meeting rooms, classrooms and boardrooms; and Accordent Engage™, a behind-the-firewall, enhanced audio webcasting system that enables multimedia webcasting from the desktop. The company's media management platform is the Accordent Media Management System, the first centralized online communications management infrastructure for ingesting, organizing, searching, publishing and securing multi-level access to Accordent presentations and other multimedia communications - including archived web - and video-conferences.

About Accordent Technologies, Inc.
Accordent Technologies provides enterprise-wide rich media communications solutions that enable world-class organizations to inform, train and engage their audiences online. More than 1500 customers worldwide, including Unisys, JP Morgan Chase, Ford, Harvard and National Institutes of Health, rely on Accordent solutions to create, manage, distribute and measure the effectiveness of their multimedia presentation assets. Accordent has earned distinction for its award-winning products and long-standing commitment to the success of its customers and partners. Learn more about Accordent's exceptional solutions at www. accordent. com.

Accordent Capture Station, Accordent PresenterPRO, Accordent Engage and Accordent Media Management System are trademarks of Accordent Technologies. Other trademarks that may be mentioned in this release are the intellectual property of their respective owners.

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Saturday, June 14, 2003

What You Feel is Real Helps Women Find Meaning and Purpose in Life

What You Feel is Real Helps Women Find Meaning and Purpose in Life

What You Feel is Real, and in real life, Kathleen Riley pays close attention to feelings and dream guidance when coaching clients to find meaning and purpose in life.

West Bloomfield, MI (PRWEB) February 23, 2008

What You Feel is Real shares valuable lessons in life. Having been raised in a family with an alcoholic father taught Riley how to keep secrets, how to deny reality, and how to suppress her pain and feelings. She recreated that same family system when she married and had children.

Kathleen Riley's inspirational novel demonstrates how, thoughtfully, slowly and methodically, she climbed out of her dark emotional cave of depression into the light of awareness and health. Her feelings are familiar to anyone who has been in an abusive and addictive relationship. This story could have been written about many people. What makes it stand out is that Riley found the strength, sought professional help and support, and conquered her fear. She honored the feelings in her heart, using them to gauge her emotional growth and wellness. Her journey was a success and her well-being was restored.

Through What You Feel is Real, as a personal coach and public speaker, it's Riley's goal to help others transform themselves from being broken to becoming whole. Riley's mission is to empower others to move forward in the same positive ways that she did. She calls this state "Integrated Wellness."

"Integrated wellness is an endless continuum of self-awareness," said Riley. "Significant life change occurs with a simple shift in thinking and feeling when you aspire towards higher values."

In What You Feel Is Real, Riley shows readers how she channeled her once negative energies into positive ones and successfully moved forward in her life. In this compelling book, Riley writes: "It's taken five long years of writing this book to fully release the pain of all that I've experienced. The result has freed me from my victim mentality and has given me insight into healthy relationships."

"Whether it's taking personal responsibility, keeping your focus, staying in a positive flow, having purpose in your life or believing in a higher power, you naturally begin to make good decisions and improve the health and quality of your life," concludes Riley.

Riley inspires others through her private coaching practice located in Birmingham, Michigan and through public speaking/workshop events. She has coached hundreds of corporate executives, writers, creative artists, entrepreneurs, and seekers of personal growth. Riley says her practice is especially busy with people reinventing 'who they are' and searching for more meaning and purpose in life. Without guidance, these life passages can be difficult. A recent Center for Disease Control and Prevention study found that the suicide rate among 45-54-year-old women had increased 31 percent between 1999 and 2004. While the reasons for this alarming rise are unclear, without question proper support and direction could prove beneficial. http://community. nytimes. com/article/comments/2008/02/19/us/19suicide. html? s=1&pg=4 (http://community. nytimes. com/article/comments/2008/02/19/us/19suicide. html? s=1&pg=4)

"Reading What You Feel is Real has been a true inspiration in my life," commented a Creative Director of a Detroit Ad Agency, "I know a good number of women who have been in abusive relationships and looked outside themselves for love. In my case, I went inside, took the dive, and now I'm soaring."

Kathleen Riley is an Advanced Corporate Coach graduate of Coach U and has a Bachelor of Arts Degree in Communications from Michigan State University. Her coaching specialties include Creativity & Innovation, Wellness/Lifestyle, and Personal Growth & Spirituality. She uses a method she developed called The Transformational Coaching Model © and incorporates Archetypal Dreamwork into her practice.

You may purchase or search inside this book by going to http://www. amazon. com (http://www. amazon. com)

What You Feel is Real -- An Inspiring Novel of Transformation
What You Feel is Real, an inspiring novel of transformation, gives readers an understanding of how to use feelings as measures of emotional wellness and guidance for true purpose.
List Price: $14.99

The journal is available to order by contacting: info@transformationalleadersintl. com

What You Feel is Real --- Dream Journal
An interactive reading experience; it identifies five levels of emotional and spiritual growth, by which the journal-keeper can measure his or her progress.
List Price: $12.00
(Volume Discounts Available Upon Request)

Contact:
Kathleen Riley, Advanced Corporate Coach
Transformational Leaders Intl.
248-321-9200
Http://www. tliwellness. com (http://www. tliwellness. com)
Http://www. transformationalleadersintl. com (http://www. transformationalleadersintl. com)

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LifeCare, Inc. Named One of the Top Privately Held Businesses in Connecticut

LifeCare, Inc. Named One of the Top Privately Held Businesses in Connecticut

This release shares details about LifeCare®, Inc. being named to the list of Top 100 Privately-Held Businesses in Connecticut for 2008 by DiversityBusiness. com.

Shelton, CT (PRWEB) April 30, 2009

LifeCare® (http://www. lifecare. com), Inc., a leading provider of health and productivity solutions (http://www. lifecare. com/services/total_health/index. html) for employers nationwide, today announced that it has been named to the list of Top 100 Privately-Held Businesses in Connecticut for 2008 by DiversityBusiness. com, one of the nation's leading business-to-business internet sites. The companies making the list are sought after by major corporations wishing to increase spending with small businesses.

In a letter congratulating LifeCare, Connecticut Governor, M. Jodi Rell, wrote: "This designation is a testament to your exceptional service and your dedication to Connecticut's economic success in the future. Your contributions are a major asset to Connecticut's business community and a great benefit to all of the citizens of our State."

"We're delighted to be recognized in this way," said LifeCare CEO, Peter G. Burki. "Connecticut is a wonderful place to live and do business. We knew that 25 years ago when we launched LifeCare, and we believe it even more strongly today."

"Entrepreneurs are a growing force in the U. S. economy, and a force to be reckoned with," said Kenton Clarke, CEO of Computer Consulting Associates International, the company that built DiversityBusiness. com. "This is a whole business segment that can carry its own, that provides jobs, products and services, and generates wealth. These are the new leaders in American business."

This is DiversityBusiness. com's ninth annual listing of Connecticut's top privately held businesses. The winning companies are being honored at a special awards ceremony at DiversityBusiness. com's 9th Annual Multicultural Business Conference, April 29 through May 1 in Orlando, Florida. For a complete list of winning companies, visit www. diversitybusiness. com.

The Top 100 List
This Top 100 Privately-Held Businesses in Connecticut list is a classification that represents the state's top small businesses in sectors such as technology, manufacturing, food service and professional services. Large organizational buyers throughout the country that do business with multicultural, small and women-owned businesses use the list. The list is produced annually by DiversityBusiness. com, the nation's leading multicultural B2B Internet portal that links large organizational buyers to multicultural product and service suppliers.

About LifeCare®, Inc.
LifeCare offers cost-saving benefits that help clients reduce their most pervasive absenteeism and productivity (http://www. lifecare. com/services/worklife/index. html) drains, including child and elder care, caregiving support, health and wellness (http://www. lifecare. com/services/total_health/index. html) issues, and more. For more than two decades, LifeCare has led the work/life industry in the creation of high-quality, results-oriented programs designed to improve our clients' bottom line. LifeCare serves 1,500 client companies with 4.5 million individuals within corporations, health plans, government agencies and unions. For more information, visit www. lifecare. com.

About DiversityBusiness. com (http://www. diversitybusiness. com/)
Launched in 1999, DiversityBusiness, with over 46,000 members, is the largest organization of diversity owned businesses throughout the United States that provide goods and services to Fortune 1000 companies, government agencies, and colleges and universities. DiversityBusiness provides research and data collection services for diversity including the "Top 50 Organizations for Multicultural Business Opportunities," "Top 500 Diversity Owned Companies in America," and others. It is a leading provider of Supplier Diversity management tools and has the most widely distributed diversity magazine in the United States. DiversityBusiness. com is produced by Computer Consulting Associates International Inc. (CCAii. com) of Southport, CT.

Notes to Editors

Peter G. Burki is available for interview.
Media contact: Michael Civiello; 203-556-8827

This press release was distributed through eMediawire by Human Resources Marketer (HR Marketer: www. HRmarketer. com) on behalf of the company listed above.

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Friday, June 13, 2003

Biggest Developments Ever Seen in Discrimination Law Come Into Force Today

Biggest Developments Ever Seen in Discrimination Law Come Into Force Today

The Equality Act 2010 comes into force today, 1st October 2010. The Act will replace the current framework including: Disability Discrimination Act, Sex Discrimination Act, Equal Pay Act, Race Relations Act and Age Discrimination Act. Although mainly relevant to employment, the Act also deals with discrimination in relation to goods and services, public procurement etc. Kervin & Barnes Press Release

(PRWEB) October 2, 2010

The Equality Act 2010 comes into force today, 1st October 2010.

The Act will replace the current framework including: Disability Discrimination Act, Sex Discrimination Act, Equal Pay Act, Race Relations Act and Age Discrimination Act.

Although mainly relevant to employment, the Act also deals with discrimination in relation to goods and services, public procurement etc.

In relation to employment, the Act aims to codify, deal with issues raised by case law, extend protection and simplify current anti-discrimination law and may mean employers need to seek employment law advice from discrimination lawyers to avoid potential pitfalls.

Gareth Kervin, Director, Partner and discrimination lawyer at Kervin & Barnes Solicitors (a niche employment law firm in Mayfair, London), says “Human resources teams will need to be aware of the extensions and additional provisions within the Equality Act 2010 to help, among other things, avoid a discrimination claim against them.”

He added “Potential penalties include litigation and an investigation by the Equality and Human Rights Commission (EHRC) but expert discrimination lawyers can help companies avoid these consequences.”

The framework of the Equality Act 2010 includes: the Equality Act, schedules to the Act, explanatory notes, guides, Codes of Practice (EHRC drafted) and implementation and transition arrangements.

Excluded from today’s implementation is the right to combine two protected characteristics and bring a ‘dual discrimination’ claim, which, if at all, is likely to be brought into force from April 2011.

Also currently excluded is the requirement that an employer with more than 250 employees publishes information regarding their gender pay gap.

The final exclusion involves stipulations allowing positive action in recruitment and promotion by employers in favour of members of under-represented groups.

The Government is still deliberating the above and it is not yet clear if or indeed when these will be brought into force.

Overview of the changes the Equality Act 2010 brings

The protected characteristics of age, disability, gender reassignment, marriage and civil partnership, pregnancy and maternity, race, religion or belief, sex and sexual orientation remain largely unchanged.

Prohibited conduct includes direct discrimination, indirect discrimination, discrimination arising from a disability, duty to make reasonable adjustments, (combined discrimination), pregnancy and maternity discrimination, harassment and victimisation.

Other than pregnancy and maternity discrimination, a real or hypothetical comparator, who does not share the protected characteristic, is required.

Previously with age, sex, disability, gender reassignment, the complainant needed to have a protected characteristic. However, the Act introduces association and perception.

Therefore a complainant only need be associated with a person who has a protected characteristic, or be perceived to possess a protected characteristic, making a discrimination lawyer’s advice essential to guide employers through best practice.

Under S60 (disability discrimination) is it now potentially unlawful to ask an applicant about their health and if the employer does ask, the burden shifts to them to prove whether the response was not relied upon to the individuals detriment.

Gareth Kervin, Director, Partner and discrimination lawyer at Kervin & Barnes Solicitors commented “During the recruitment process, questions about access needs such as a wheelchair ramp are acceptable but generally all medical issues should be dealt with at the end of the process.

Adding that “Most discrimination lawyers would agree that questions such as ‘how many days sickness absence have you had in the last year?’ should be avoided prior to offer.

Furthermore, he said “Any monitoring forms should be kept apart from the main application form and application forms should concentrate on information that is relevant to a person’s ability to do the specifics of the job in question.

Gareth Kervin (expert discrimination lawyer at Kervin & Barnes Solicitors) advised “Employers can medically screen after a job offer but if an issue is identified, a duty to make reasonable adjustments may be triggered, so HR must be prepared for that knowledge.

He maintains that “A review of application forms and the recruitment process is advisable.”

Disability Related Discrimination is now referred to as “discrimination arising from disability” (S15) in order to, among other things, counter recent difficulties in identifying comparators.

Indirect discrimination is often found in a group situation and occurs when a provision, criterion or practice (PCP) is applied to one person (B) by another (A).

This PCP puts persons who share B’s characteristic at a disadvantage, compared to persons without this characteristic. If the PCP is not a proportionate means of achieving a legitimate aim, indirect discrimination also occurs.

Under the Act, harassment protection is extended to colour and nationality and must violate a person’s dignity or create an intimidating, hostile, degrading, humiliating or offensive environment i. e. association and perception are included.

The Act extends to cover victimisation for seeking, making or receiving a “relevant pay disclosure” i. e. a disclosure to establish if there is a connection between pay and having/not having a protected characteristic.

Under the Act, it is unlawful to instruct, cause or induce someone to discriminate against, harass or victimise someone else, or attempt to do so (complaints can be made whether or not the instruction was carried out).

Experienced discrimination lawyer, Gareth Kervin, said “I would suggest reassessing equality and diversity policies to establish whether there is need for a separate harassment policy, policy/provisions on pay discussion between employees, family leave/dependants policies, sick leave policy and the whether a carers policy would be appropriate.”

For more discrimination law advice relating to the Equality Act 2010 or advice on any other employment related issues, contact Kervin & Barnes Solicitors on +44 (0)20 7887 6296, or visit the Kervin & Barnes website: http://www. kervinandbarnes. co. uk.

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Information for Editors:

Second Floor,
Berkeley Square House,
Berkeley Square,
Mayfair,
London,
W1J 6BD
Phone: +44 (0)20 7887 6296
Fax: +44 (0)20 7887 6001

Kervin & Barnes Solicitors are a niche employment law firm located in Mayfair, London.

The lawyers at Kervin & Barnes Solicitors have practised successfully at some of the City’s largest law firms and financial institutions.

Kervin & Barnes’ partner-led and commercially driven service concentrates on the unique requirements of each client. In-house experience and legal expertise have provided the foundation for value-added, long-term business partnerships with some of the world’s largest organisations, including global financial institutions, retailers and transport companies.

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Thursday, June 12, 2003

Broward Families Find Help Taking Care of Elderly Parents

Broward Families Find Help Taking Care of Elderly Parents

Families in Broward County Find Help Taking Care of Elderly Parents.

(PRWEB) August 4, 2005

According to Olga Brunner, founder of A Good Daughter, Inc., (www. agooddaughter. com) there are so many concerns as people trying to juggle work and the needs of elderly family members. “Many caregivers simply cannot maintain the workload and provide the daily, sometimes hourly needs, of elderly parents and family members. We developed a strong elder care program to provide a wide variety of solutions.”

Brunner made it clear, “Our organization goes into a home and completes a needs assessment; next we put in the services needed so that seniors can live at home independently versus entering a long term care facility. But in the event that a family feels this type of placement is warranted, A Good Daughter staff conducts facility visits and help families select an appropriate placement for a parent or spouse.”

Additional services include going to doctorÂ’s appointments and monitoring medications and supervising in-home help.  Brunner suggested, “We are surrogate daughters doing what sons and daughters would do for their parents if they were living in-town, or had the time and free away from other professional and family obligations.”

Often as an added precaution clients are provided life-alert systems; grab-bars and safety features are installed in their homes; supervised activities that add greatly to their quality of life is also provided. We collaborate with home health agencies to get the best trained home health aids to assist them with their activities of daily living.

A Good Daughter based in Margate, Florida, was founded based on BrunnerÂ’s own experience. Brunner originally moved from California to Florida to care for her aging mother with Alzheimer's disease. Having been affected by the daunting task of being a caregiver while employed, she became determined to start a business which would help other caregivers navigate the troubled waters of elder care. Brunner became a care manager who brings a personal awareness of the needs of close or long distance caregivers and their loved ones.

Contact:

Olga Brunner

800-963-3877

Olga@agooddaughter. com

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NAS Develops Award-Winning Creative for Children's Hospital Boston

NAS Develops Award-Winning Creative for Children's Hospital Boston

NAS Recruitment Communications' Boston office is proud to announce creative honors for client-partner Children's Hospital Boston.

Boston, MA (PRWEB) March 19, 2009

NAS Recruitment Communications' Boston office is proud to announce creative honors for client-partner Children's Hospital Boston. These include the prestigious 2008 Aster Awards, Communicator Awards and HMR. Among the coveted wins are the Distinguished Gold category for Outdoor Transit by the Aster Awards, which recognizes excellence in healthcare marketing.

Led by Vice President Tara Repucci, NAS Boston conducted a deep discovery process to understand Children's Hospital Boston's employment value proposition. The objective was to develop key messaging to convey Children's unique cultural attributes. The employment brand that was created, "Do Big Things," reflects the synergy between the organization's resources and its aspirational employment promise.

According to Michelle Gordon-Seemore, Director of Staffing & Recruitment at Children's Hospital Boston, "NAS has been our recruitment advertising agency for the past two years. During the course of this time, they have been instrumental in helping us develop an advertising campaign that differentiated us from our colleague hospitals in the area. The campaign has helped communicate Children's Hospital Boston as a Workplace of Choice. It also branded Children's as being an organization that emphasizes teamwork and being able to 'Do Big Things' together."

To find out more about NAS Boston's portfolio of solutions, please visit our blog at http://nasnortheast. blogspot. com/ (http://nasnortheast. blogspot. com/).

NAS Recruitment Communications, part of McCann Worldgroup, delivers best-of-class HR strategy solutions for online and offline candidate engagement and specialized expertise in career websites, onboarding, employee communication and HR metrics.

Creating Demand. Delivering Talent. Changing Lives.

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Markets have different tastes: Java for Europe,.NET for USA

Markets have different tastes: Java for Europe, .NET for USA

When DataArt made the decision to specialize in the Microsoft. NET platform more then three years ago, nobody thought that numerous British customers would prefer Java over. NET. Two years later, DataArtÂ’s Java department is moving to a new office because it has outgrown its physical space.

(PRWEB) October 3, 2003

DataArt is an offshore software development company with head offices and executive management in New York. DataArt has always worked in the US market and chose to specialize in Microsoft. NET because marketing research indicated that US customers prefer Windows technology.

Because of DataArtÂ’s Microsoft focus, the company didnÂ’t anticipate the success of other technologies until its daughter company in London, DataArt Technologies UK Ltd., began operations in the British market two years ago. Since launching the London office, Java has become the second most important technology for DataArt, because almost 90% of European customers choose Java.

Today, DataArtÂ’s Java department is moving to a new office and DataArt will have two separate development centers. These two development centers will be linked by a sophisticated system that will allow the company to seamlessly monitor the development process in both locations.

For more information, please visit http://www. dataart. com (http://www. dataart. com) or contact Penny Hammond at +1 (212) 378-4108 or email pr@dataart. com

About DataArt:

DataArt is an offshore software outsourcing company specializing in Microsoft. NET development, with a staff of over 100 software professionals in St. Petersburg, Russia and local project management capacity in New York, San Francisco, and London. DataArt leverages people, process, expertise and low cost to offer top-quality cost-effective long-term outsourcing solutions. DataArt have built solutions for the financial and health care industries and a variety of technology industries. DataArt have earned an exceptional reputation for managing successful projects. For more information, visit http://www. dataart. com (http://www. dataart. com).

Wednesday, June 11, 2003

Video on Demand Start-up Diva. AG Secures Venture Capital from Creathor Venture

Video on Demand Start-up Diva. AG Secures Venture Capital from Creathor Venture

Zurich based Diva. AG is the developer of an innovative B2B publishing hub for digital media assets. Diva. AG has secured funding from Creathor Venture.

Zurich, Switzerland (PRWEB) November 3, 2008

The Zurich based start-up, Diva. AG, is the developer of an innovative B2B publishing hub for digital media assets. Diva. AG has secured funding from Creathor Venture.

Diva distributes independent movies, TV series and documentaries to international video on demand platforms. Movie producers and sales organizations value Diva's service, which includes the digitization of media assets, sales and distribution as well as transparent reporting. Diva's proprietary Daedalum™ platform handles content normalization, encoding, metadata management, content management and aggregated reporting through an online dashboard.

This makes Diva a hub and essential go - between of two highly heterogeneous industries: content producers and retailers of digital contents. This allows Diva to create and benefit from a positive network effect of both contents and partners. Already today Diva's repertoire by far exceeds the selection offered by a local video store with many contents that are otherwise hard to find.

Diva's Managing Director, Kai Henniges, on Creathor's commitment: "We are glad to have Creathor Venture on board as they have deep roots in digital commerce. Diva will now expand its operations to Asia and North America and establish itself as the leading aggregator of independently produced contents."

Cédric Köhler, Investment Manager with Creathor is convinced that Diva will be able to establish itself as one of the first movers in the fast growing VoD market: "Media consumption is increasingly shifting online and with Diva's help the best filmed entertainment is put at the fingertips of consumers globally. Diva is well positioned to capture a healthy part of the value being generated through the IP distribution channel."

About Creathor Venture
Creathor Venture (www. creathor. de) invests in technology-oriented companies and entrepreneurs from the fields of life science, IT, telecommunication, new media, new materials, electronics, nanotechnology and clean tech. With 25 years of experience in the venture capital market, acting as lead investor for more than 200 companies and participating in over 20 IPOs we provide not only capital but also industry knowledge, expertise at building companies, and the network to develop a sustainable business model with a globally competitive advantage.

Cornelia König
Tel: +49 6172 13 97 20
Email: cornelia. koenig @ creathor. de

About Diva
Founded in 2007 Diva (www. diva. ag) is a leading aggregator of movies, TV series and short form contents supplying Video on Demand platforms globally. Diva's special focus are award winning independent films, true classics, horror and animation contents that are otherwise hard to find. These contents are taken to Internet platforms, telecommunications companies and cable companies in Asia, Europe, Middle East and the USA. Content selection, normalization, encoding and transaction reporting are handled by Diva's proprietary Daedalum™ platform. Privately held Diva AG is based in Zurich, Switzerland with representations in China, France, Germany, India and the USA.

Natalie Farrell
Phone: +41 44 586 66 32
Email: Natalie. farrell @ diva. ag

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Sunday, June 8, 2003

Caregivers Vow to Press Safe-Lifting Campaign -- Demonstration at Jackson Memorial Hospital Spotlights Safe-Lifting Equipment, Ambitious Online Petition Drive

Caregivers Vow to Press Safe-Lifting Campaign -- Demonstration at Jackson Memorial Hospital Spotlights Safe-Lifting Equipment, Ambitious Online Petition Drive

Vowing to keep the pressure on legislators until they pass a law to protect patients and caregivers from unsafe lifting, caregivers at Jackson Memorial Hospital demonstrated the latest lifting equipment and celebrated an online petition campaign that generated more than 3,200 letters to Florida legislators in just one week.

Miami, FL (PRWEB) May 7, 2007

Vowing to keep the pressure on legislators until they pass a law to protect patients and caregivers from unsafe lifting, caregivers at Jackson Memorial Hospital demonstrated the latest lifting equipment and celebrated an online petition campaign that generated more than 3,200 letters to Florida legislators in just one week.

"We are sending a message to legislators that if they do not pass this legislation -- our number one legislative priority -- we will be back... and we will remember," said Martha Baker, RN, president of Local 1991 SEIU, which represents direct-care staff at Jackson Memorial Hospital. "The overwhelming majority of Floridians support this bill."

Baker praised state Sen. Alex Villalobos and state Rep. Yolly Roberson for introducing the Safe Patient Handling and Movement Act this session, and thanked Gov. Charlie Crist for his support. The bill cleared the Senate Healthcare Regulation committee unanimously, but the committees that deal with financing did not take it up.

"Nurses across Florida -- indeed, all across the country -- are united in our determination to gain these protections at work," said Baker, who is the head nurse of the Jackson Trauma unit. "We think the quality of healthcare we can deliver in our hospitals depends on it."

Jackson Memorial is working with Local 1991 to develop a voluntary safe-lift program under a labor-management partnership negotiated last year, but Baker warned that voluntary compliance statewide is not keeping pace with the increasing number of injuries. "We believe that it is imperative that federal and state standards be applied to protect patients and caregivers from unsafe lifting," she said.

The lift technology previewed and demonstrated at Jackson "would virtually eliminate the injuries that direct-care providers and patients suffer in Florida hospitals today," Baker said.

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Thursday, June 5, 2003

Daily's Launches New Product Line with Dynamic and Interactive Consumer Ad Campaign

Daily's Launches New Product Line with Dynamic and Interactive Consumer Ad Campaign

Daily’s is unveiling a dynamic and interactive consumer advertising campaign to help create consumer awareness and drive trial for a new product line.

Pittsburgh, PA (PRWEB) April 29, 2006

Daily’s is unveiling a dynamic and interactive consumer advertising campaign to help create consumer awareness and drive trial for a new product line.

Daily’s, widely known for their premium fruit mixers and bar ingredients, recently introduced two new concepts that make delicious frozen and chilled cocktails easy to enjoy. Their new Ready-To-Drink line is available in a 10 ounce pouch for single serve frozen cocktails right from the freezer and a 1.75 liter Bag-in-Box for ice cold cocktails at the push of a button.

The campaign is designed to creatively inform consumers on the taste, quality and benefits of Daily’s new Ready-To-Drink products through a targeted print and Internet campaign that will run this summer. The print campaign will appear in high profile national publications including Cosmopolitan, Elle, Harper’s Bazaar, Marie Claire, Health, and Fitness that reach 21-44 year old, socially active women during the peak outdoor entertaining season. The Internet component utilizes an online Yahoo banner campaign designed to drive consumers to the https://www. dailysgoodlife. com (https://www. dailysgoodlife. com) microsite. The microsite contains details and entry information for Daily’s “Taste the Good Life” sweepstakes program where consumers can enter to win a personal shopper with a $1,000 budget; a cleaning crew to clean the winner’s house; a chauffeur driven limo for the day; a massage, and a catered dinner party. Through the site, consumers can also receive eRebate purchase incentives and additional opportunities to enter the sweepstakes through the ‘tell-a-friend” viral marketing component.

“We want to make a big splash and introduce consumers to our new Ready-To-Drink line of products,” notes Tim Barr, Marketing Director for Daily’s. “Our objective is to encourage them to go to their local retail stores and purchase these great tasting products by offering great incentives like our sweepstakes, eRebate and tell-a-friend initiatives. We know consumers trust our brand to deliver the best tasting cocktail mixers. Now we are offering them no fuss, convenient premixed cocktails right at their fingertips -- it’s a natural.”

Daily’s new Ready-To-Drink print and Internet ads will debut this June and run through the summer. Traffic stopping display pieces and POS materials will be available to easily direct customers to the Daily’s in-store shelf set and displays.

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Tuesday, June 3, 2003

Warning! Mercury Retrograde from August 9 - September 2, 2004. Global Communications Breakdowns Expected. Astrologer Reveals How to Prepare

Warning! Mercury Retrograde from August 9 - September 2, 2004. Global Communications Breakdowns Expected. Astrologer Reveals How to Prepare.

Every year for three weeks at a time, the speedy planet, Mercury appears to shift in its orbital track. It has been found that this causes massive communication breakdowns across the Earth. These times are known as Mercury Retrograde. The next one in 2004 is August 9 - September 2.

(PRWEB) July 15, 2004

Astrologers have known about Mercury Retrograde for years. It is only in the last few years that people also taking it seriously. The periods called Mercury Retrograde are now taken so seriously that:

Publishing companies in New York refuse to have contracts signed during these times.

People everywhere avoid closing escrow, buying a new car or any large purchase.

There is frustration everywhere, as computers break down and travel plans go awry.

International lecturer, author and astrologer, Chrissie Blaze, has written the definitive guide to what Mercury Retrograde means - and how we can use these times to advantage.

She reveals, for the first time, the "golden secret" of Mercury Retrograde in "Mercury Retrograde: Your Survival Guide to These Precarious Times of Year", Warner Books, 2002.

She tells stories of how Mercury Retrograde literally tripped her and her clients up, and went on to change their lives for the better!

Blaze explains what this means for your career, your family, your vacation plans, and more.

This current Mercury Retrograde period indicates that we should seek some concrete changes in our lives, before these changes can be fired into expression. For example if we are considering selling our home, we should consider improving the property before doing so to achieve the results we want.

We are being urged to make adjustments and Mercury retrograde periods can provide beneficial times for us to do this.

This is a good time to bring any deep-rooted health problems to light and to help heal them.

She explains how the sinking of the Titanic could have been avoided, and why the last General Election was a disaster.

Blaze is available for interviews worldwide during this time to explain what is happening and how to combat this using her "golden secret."

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Innovative New Health Book Now Available for the Kindle Reader; Why This Trend Toward Portable Electronic Media Will Continue

Innovative New Health Book Now Available for the Kindle Reader; Why This Trend Toward Portable Electronic Media Will Continue

Empowered Medicine; A Guide for Consumers is a comprehensive summary of the most common chronic health conditions and their official treatment guidelines. Released May 1, 2009 in paperback ($14.95, Smart Leaf Press), the author has decided to make it available on Amazon for the Kindle electronic reading device.

Mesa, AZ (PRWEB) May 22, 2009

Empowered Medicine; A Guide for Consumers is an innovative new book that summarizes the top chronic conditions like high blood pressure, high cholesterol and cancer and explains the official treatment guidelines for these conditions in terms that are easily understandable. The new consumer guide, just released in paperback and in the Kindle electronic reader format, could be just the tool patients need to help open up the lines of communication and have a more meaningful dialogue with their doctors.

The trend toward portable electronic reading media is growing. The current state of the economy could be one factor causing consumers to purchase more portable electronic books and media versus traditional paper versions of the same title. For example, many consumers are finding the initial cost of the Kindle reading device is not a consideration when one factors in the discount at which electronic books can be downloaded compared to their paper counterparts.

The convenience of being able to store hundreds of favorite titles on the device, with access to download upwards of 90,000 more from Amazon instantly is also an advantage. The author of Empowered Medicine, Christi Larson, Pharm. D., says it was important for her to release the book in the Kindle format stating, "I wanted to be able to share this powerful health information with a larger audience."

As more titles are made available for the Kindle, Dr. Larson believes there could be a growing trend toward portable electronic media in the future.

More information on the book Empowered Medicine; A Guide for Consumers is available from the publisher at http://www. smartleafpress. com (http://www. smartleafpress. com).

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