Purely Nutrition - Fulfilling the Nation’s Nutritional Needs
Purely Nutrition announces their first year developments - including contract wins with McDonalds and Cadburys. As well as detailing their 360 degree approach to the nations nutrition. The MD is available for interview, the team can also provide articles or nutrition based comments for the media.
(PRWEB) January 20, 2006
2005 noted a rise in interest regarding nutrition. Purely Nutrition, a nationwide business based in Yorkshire, launched their fast expanding business early last year. One year later and they are at the forefront of the nutrition industry, having accumulated support from a long list of influential organisations.
Presenting a 360˚ approach to nutrition, encompassing the nutritional needs of the nation and confronting the prevention of both childhood and adult obesity, Purely Nutrition offer a useful resource for any school, business, media organisation, food industry or consumer of food!
Purely Nutrition are working to improve our children’s nutrition via a scheme (PhunkyFoods - www. phunkyfoods. co. uk) which aims to seriously teach key healthy eating messages to children, via drama, music, art and play. Adults nutrition needs are addressed via a corporate programme (purelyhealth+ - www. bodyblitzuk. com). These programmes focus on the development of core skills required to manage a healthy lifestyle in a modern society that both tempts and encourages bad dietary habits, inactivity and poor health.
Nationwide Nutrition is the database at the hub of Purely Nutrition, it is a centre point for freelance nutritionists and dieticians seeking work, coupled with businesses, many media agencies, looking for high quality nutritional information.
As a young and dynamic business Purely Nutrition are constantly responding to newly identified customer needs and demands and already holds an impressive database, (Nationwide Nutrition), of 150 fully registered nutritionists and dietitians throughout the UK and Ireland and an equally impressive client list.
Dr Jennie Cockroft, Nutritional Director: “Last month we were delighted to launch PhunkyFoods, amidst such enthusiasm from our schools. We are also celebrating a highly successful first year of business and embracing our 360˚ approach to improving the nation’s nutrition. To quote from the recently published House of Commons Health Committee report on obesity, which notes that ‘Obesity has grown by 400% in the last 25 years’. A principle area in the fight against obesity is ensuring that people are well educated as to what a healthy diet and lifestyle is.† We are proud of our dynamic approach to nutrition and our increasing list of high profile clients”.
Over the past year consultants from Purely Nutrition have worked with McDonald’s and Cadburys to help them move forward with their nutritional strategies.
Keith Kenny, Head of Supply Chain & Quality Assurance, McDonalds: “Using purely nutrition saved us a lot of time and effort by helping us find the right consultant with the right blend of skills and experience”.
Natalie Jim, Red Consultancy: "One of our clients wanted to conduct a national pilot scheme utilising nutrition experts UK wide from Glasgow to Bristol. We turned to PN to recruit and coordinate all the experts for these regional events. We were able to trust PN to handle a complicated and very challenging brief, which they completed brilliantly. They took all the hard work out of our hands and were efficient and professional at all times as well as extremely helpful offering valuable advice. I would definitely work with PN again on a similar project and would recommend the service to colleagues and other clients. It was our partnership with them that did make our events a success".
† Ref: House of Commons Health Committee Report on Obesity, May 2004. http://www. publications. parliament. uk/pa/cm200304/cmselect/cmhealth/23/23.pdf (http://www. publications. parliament. uk/pa/cm200304/cmselect/cmhealth/23/23.pdf)
For more information please visit www. purelynutrition. com / contact Sorrell Fearnell: 01423 858123
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