The Hondo Group To Offer Green Marketing Services
The Hondo Group, a Fort Worth-based marketing communications company, announced today the introduction of green marketing services. The company has developed one of the first quantitative assessment tools for evaluating environmentally sound business practices.
Fort Worth, TX (PRWEB) November 12, 2008
The Hondo Group, a Fort Worth-based marketing communications company, announced today the introduction of green marketing services (http://www. hondogroup. com/gogreen/). The company has developed one of the first quantitative assessment tools for evaluating environmentally sound business practices.
Shana Barkley, account supervisor and digital marketing strategist for The Hondo Group, will oversee the green marketing initiatives while Shena Turlington, an environmental consultant, will begin implementing new eco-friendly business sustainability (http://www. hondogroup. com/news/) practices.
Turlington specializes in environmental design and sustainable business models, working with natural materials, renewable energy technologies and ecological design principles to improve interaction with the environment. She has served Fortune 500 Companies including Biotech firms and pharmaceutical companies such as Genentech, Pfizer and Amgen. She has also advised corporate greening strategies (http://www. hondogroup. com/gogreen/) for clients including Audi and Volkswagen. Turlington currently manages the greening operations for large-scale events and focuses on creating new models for sustainable communities nationwide.
The Hondo Group's research-driven sustainable business plan turns environmental consciousness into a formidable strategic move. With these green marketing services, Hondo can help clients not only systematically reduce their carbon footprint on the environment but also publicize their environmental stewardship efforts. By using a triple bottom-line approach: client's energy costs plummet and vulnerability to price fluctuations decreases; their market insight deepens and their corporate reputation acquires esteem.
"The Hondo Group promotes an environmentally friendly culture within the office, so green consulting felt like a natural expansion of our services," said Lynn Balinas, president. "As we expand our product offerings, we are confident these new services will complement our current capabilities and benefit clients and the agency as a whole."
The Hondo Group, a Fort Worth-based marketing communications company, is dedicated to providing clients with new strategic branding processes and procedures, and new products and technologies. The company represents clients in a variety of areas including agriculture, real estate, professional services, technology, healthcare, life sciences and green marketing and sustainable business strategies. As a full service agency, The Hondo Group helps clients close the marketing loop between great products and satisfied consumers. For more information, please visit www. hondogroup. com.
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