Tuesday, May 27, 2008

New Website for Organic Consumers Lives Up to Its Name, OrganicAuthority. com

New Website for Organic Consumers Lives Up to Its Name, OrganicAuthority. com.

OrganicAuthority. com offers free advice, tips on sustainable living

Los Angeles, CA (PRWEB) January 8, 2005

For the ever-growing number of health - and environmentally conscious consumers who are seeking to live an organic lifestyle, a free new educational website delivers on its name: OrganicAuthority. com.

Recently launched by Los Angeles lifestyle expert and passionate gourmet foodie Laura Klein, OrganicAuthority. com is the Internet authority on organic living, with in-depth feature articles on organic food, gardening, health, shopping and home design—from exclusive interviews with alternative-health experts like Dr. Deepak Chopra and recipes from renowned organic chefs to cutting-edge scientific reports on genetically modified crops and the perils of pesticides. The site’s Winter Edition features entertaining and informative articles on organic wines, coffees and teas, baby food, gardening basics, yoga, soy and women’s health, recycling and beauty/skin-care products.

“I want to inspire people to live a more conscious, healthful life,” says Klein, whose professional culinary training allows her to share online recipes, as well as organic kitchen and home makeover tips. “You don’t have to be a ‘hippie’ to live this kind of lifestyle—and, contrary to what many people think, you don’t have to spend a lot of money.”

Klein’s interest in organic living is personal: “I see too many people developing unexplained diseases and dying from cancer and other health ailments, many of which are preventable,” she says. “Like most of us, I strive for a well-balanced—not stressed-out—life. That’s why I would rather eat clean, whole foods untainted by toxins or chemicals.”

And in a country where more than 60% of adults and children are overweight or obese, more Americans than ever before are turning to organic foods to improve their health and increase longevity. According to a report issued last month by the Organic Trade Association, organic food sales exceeded $15 billion in 2004, and sales have consistently climbed almost 20% a year. By 2009, sales are projected to reach $32 billion, as more consumers embrace the concept of eating healthfully and buying chemical-free home and personal-care products.

“If each of us makes a small effort to protect the environment, ensure the health of our children and give back to Mother Earth by going organic, we’ll make a big difference,” Klein says. “I want people to know that they have a choice in life: to eat clean, healthy foods instead of pesticide-laden produce, hormone-injected meats and chemically processed foods.”

As OrganicAuthority. com expands this year, Klein plans to introduce an online store that offers organic and sustainable-living products. She will also publish a free, subscription-based bimonthly newsletter.

“We want to be the destination site—the Organic Authority, as our name states—for what’s hip and happening in the organic and sustainable world,” she says. “We’re committed to giving our website community the latest scoop on organic products and helping them streamline their efforts to achieve an organic lifestyle—affordably and with simplicity.”

For additional information, contact Laura Klein at (310) 387-3594 or via email: pr@organicauthority. com.

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